Why Tropic Won Lloyds Mid-Market Business of the Year 2025
Tropic Skincare was named the Lloyds Mid-Market Business of the Year 2025 at the Lloyds British Business Excellence Awards for its outstanding combination of rapid growth, ethical leadership, and sustained innovation. The judges unanimously agreed that Tropic exemplifies what it means to scale with integrity — achieving commercial success while staying true to its purpose-driven values.
Celebrated for its market-leading growth and performance, Tropic has delivered consistent year-on-year expansion, strong financial results, and impressive scalability in a highly competitive beauty market. The judges highlighted founder Susie Ma’s authentic and inspiring leadership, noting her ability to balance commercial ambition with a deep commitment to people and the planet.
Tropic continues to set industry standards through innovation and sustainability, pioneering natural, ethical, and environmentally responsible practices across its products and supply chain. The judges also praised the team’s presentation excellence — clear, confident, and supported by robust data — showcasing Tropic as the complete package of purpose, performance, and professionalism.
Tropic is a British independent beauty brand that sells clinically tested recipes that feed skin with nutritious natural ingredients, while protecting the planet and supporting global causes. Tropic is available through its website as well as via 20,000+ Ambassadors across the UK who earn commission.
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