Ali Parsa launched Babylon Health, a developer of mobile healthcare apps, in 2014. Headquartered in London, Babylon Health is a subscription health service provider that enables users to have virtual consultations with doctors and health care professionals via text and video messaging through its mobile application. Parsa is an advocate of more private-sector involvement in the NHS, believing it improves e ciency, pro tability and quality of healthcare. He was named by e Times among the 100 global people to watch in 2012, and by the Health Service Journal among the 100 most infuential people in UK healthcare.