The Customer Loyalty Award
Criteria
Do you provide an outstanding service, with market leading feedback scores and reviews to prove it? Have you built long-term client relationships?
Do you have high levels of repeat or referral business? Are you continually adapting or innovating to gain a competitive edge?
Customer loyalty is the strongest foundation for growth and resilience, enabling businesses to prosper in all market conditions.
This award celebrates businesses who can demonstrate the highest levels of customer loyalty, engagement, and experience.
Judges will look for evidence of how your approach to client management and service have enabled your organisation to:
- Attract new customers or increase client base
- Generate increased revenue and profitability
- Improve customer satisfaction & loyalty
- Increase market share or client value
- Differentiate from competitors
Scoring & Weighting
In this category judges will compare the extent to which each candidate has demonstrated excellence in the following areas:
- Employee & Customer Engagement – 30%
- Leadership & Innovation – 20%
- Organisational Ethics & Policies – 25%
- Financial Performance & Growth – 25%
